Partial Source: Pwinsider.com
Part of the reason that Eric Young was made TNA World Champion was so that they can do some cross promotion with his Animal Planet show, Off The Hook: Extreme Catches. Season three of the show debuts on Sunday June 16, and the plan is to spend the next two months getting Young over as champion to coincide with the return of the show.
TNA is also trying to move ahead by putting Eric Young’s goofy character from the past, in the past. They want to change his perception and repackage him as a credible champion in the eyes of the fans.